About Us

Hi, I'm Dawn, and welcome to New Dawn UK – where home fragrance comes to life!

Along with my husband David (our talented website designer), we run this small, family-based business while raising our four amazing children, navigating life with our anxious dog, a wild cat, and a curious Gecko.

Life is certainly busy, but I’ve always made room for a spark of creativity.

What started as a passion for creating candles evolved naturally into my love for luxury reed diffusers, diffuser refills, and scented mist sprays.

These little touches of fragrance can truly transform a space, and I’m thrilled to share them with you.

Each item you see on the site is handcrafted by me, with love and attention to detail.

From blending the perfect fragrance to making sure it passes the toughest test – my kids’ scoring system (and believe me, they all have very different tastes!) – every product is designed to add something special to your home.

New Dawn UK is still very much a home-based business, and every purchase helps our dream grow.

Thank you for supporting us, whether you’ve been here from the start or are just joining our journey.

Your support means the world!

Dawn. x